45 viral TikTok beauty buys that are on sale on Amazon

Beauty-Tok is one of our favorite scrolls to get lost in. Pair that with sales, and we’re basically in heaven. If you, too, love beauty and bargains, you’re in the right spot. These picks have already gone viral, with real people backing up influencer hype. From high-end massage chairs you never thought you’d afford to skincare tools that boost product absorption, these deals are ready to upgrade your routine, at prices that almost don’t seem real.

This Shark hair dryer skips heat damage

Amazon

This hair dryer regulates heat 1,000 times per second to never get hotter than 230 degrees. Its claim to fame is its results, blowing stronger than most on the market without getting blisteringly hot, which is the most common cause of damaged locks.

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A duo of lip balms to soothe her lips day and night

Amazon

This set of lip balms includes two ultra-hydrating balms. The Multipurpose Superbalm gives lips a boost of moisture, while the 12-Hour Overnight Lip Mask rehydrates and repairs, leaving your lips feeling smooth and restored overnight.

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Creamy contour sticks with a dewy finish

Amazon

These contour sticks are seemingly in every influencer’s hands right now, with a creamy texture that smoothly glides into place. A small dot of each one is all you need for a bold contour with a dewy finish that also hydrates your skin.

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This moisturizer fights against wrinkles

Amazon

Add this cream to your routine and enjoy deep hydration and nourishment while also seeing the signs of active age-fighting ingredients like probiotic-rich organic Kombucha.

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This hair growth supplement really works

Amazon

Over 20,000 people have grabbed this hair growth supplement in the last month alone, so it’s smart to go ahead and toss it in your cart. The one-month supply is clinically proven to give you visibly thicker hair in as little as three months.

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Summer Fridays sheer tint for in-between days

Amazon

On days, when you don’t want to go out bare-faced but don’t feel like full face makeup either, the skin tint is the way to go. This one by Summer Fridays offers sheer to light coverage and boasts a super lightweight formula. It gives a dewy finish and is available in multiple colors.

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Use this lash serum for thicker and longer lashes

Amazon

This lash serum works so well that influencers and reviewers are doubling up and using it on their brows, too. The watery formula and precise brush make it easy to line your lashes, and it’s gone through 11 safety studies to help prevent irritation.

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This No7 cream brightens dull skin

Amazon

This cream uses caffeine and Vitamin C to achieve brighter skin that looks more energized and rejuvenated. The oil-free formula isn’t greasy, and some reviews claim you can see results immediately.

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This cream renews your skin barrier

Amazon

Give your natural skin barrier the help it needs with this daily moisturizer. This non-GMO, non-comedogenic, organic moisturizer is designed to lock in moisture for up to twelve hours for intense support.

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Everyday sunscreen without the greasy residue

Amazon

This sunscreen feels more like your go-to lotion than a heavy SPF — it blends in clear, doesn’t leave behind a greasy film, and doesn’t have that overpowering sunscreen smell. Reviewers love how lightweight and hydrating it is, and it’s also both sweat and water-resistant, making it perfect for summer.

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A nourishing hair serum that works while you sleep

Amazon

This overnight hair serum has fantastic reviews for its powerful results, even on severely damaged hair. It’s packed with plant-based proteins, such as niacinamide, that deeply condition each strand, reducing tangles and preventing frizz.

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This hydrating almond shower oil with a milky lather

Amazon

This almond shower oil went viral for its intoxicating scent, but the silky, foamy lather definitely helped. Your skin practically drinks it up, leaving you soft, hydrated, and ridiculously smooth. It’s one of those products that makes your everyday routine feel like a spa day.

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Rebalance skin oils with Bubble Skincare Cloud Surf Water Cream Face Moisturizer

Amazon

Moisturizer is a must, but let’s not act like some moisturizers don’t leave your skin looking greasy and oily. If you want to avoid this issue, the Bubble Skincare Cloud Surf Water Cream Face Moisturizer will help rebalance skin oils. This moisturizer is enriched with hibiscus extract to help control sebum production, while lilac extract mattifies and equalizes the tone of acne-prone skin. Celery seed extract makes this face cream a double-acting, gel-based pore minimizer, keeping your skin smooth and prepped for makeup application.

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This Brazilian Bum Bum Cream smells amazing

Amazon

Brazilian Bum Bum Cream hardly needs an introduction — it’s easily the most viral beauty product lately. With millions of impressions on TikTok and beyond, it’s built a cult following thanks to its rich, creamy texture and signature scent. Its deep hydration and long-lasting fragrance have even earned it multiple awards.

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This Color Last shampoo has celebrity backing

Amazon

Biolage Color Last Shampoo has celebrity fans like Pamela Anderson, who’s all about natural products that actually deliver. The vegan formula skips harsh chemicals and focuses on preserving color-treated hair, helping extend your color for up to four weeks longer — all while keeping your hair soft, shiny, and healthy.

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A superfood facial cleanser that’s light and refreshing

Amazon

This superfood facial cleanser uses natural ingredients like kale and green tea to gently clean your skin while boosting moisture and tightening pores. According to its thousands of positive reviews, it easily cuts through even waterproof makeup, leaving skin with a refreshing feel without stripping it of its natural moisture.

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The body fragrance you’ve definitely seen before

Amazon

This SOL DE JANEIRO body fragrance is another TikTok find with mega fame. It’s seemingly in everyone’s hands, with intoxicating scents that truly last all day, making each bottle last much longer than you expect.

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The advanced facial serum that uses snail Mucin

Amazon

This glass skin set gained its fame for a unique reason — using snail mucin as its main ingredient. The science-backed mega-hydrator leaves your skin visibly plump, dewy, and smooth enough to earn that “glass skin” name.

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This water sleeping mask is packed with squalane

Amazon

This sleeping mask is packed with squalane, niacinamide, and probiotics to deliver deep hydration and protect your skin’s moisture barrier. The thick, gel-like texture spreads easily and sinks in fast, with reviewers saying their skin feels noticeably softer right away and even better by morning.

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This oil-free acne wash with a foamy scrub

Amazon

This acne wash uses microclear technology and maximum-strength salicylic acid to treat breakouts without being harsh. The foamy, fruity lather gives your skin a deep clean while helping prevent future acne. Reviewers keep coming back for the refreshing scent and real, visible results.

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Use this leave-in conditioning treatment for glossy, expensive-looking hair

Amazon

Hollywood stylists back this leave-in conditioner spray for its impressive and quick results. The light and airy spray blends hair-bonding ingredients, like amino acids, proteins, and peptides, to hydrate, defrizz, and detangle.

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This toiletry bag has so much room

Amazon

If you travel often, this toiletry bag is a smart grab. It’s TSA-approved with four roomy compartments to organize all your essentials. The zipped sections and mesh pockets help keep bottles upright, and the built-in hook makes it easy to hang in any hotel bathroom for quick access.

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This shower cream from a familiar brand

Amazon

Sol de Janeiro built off the success of their lotions and creams to bring us this amazing shower cream that moisturizes as it cleans. The gentle cleanser provides a refreshing look and feel without stripping your skin, and reviewers praise the smell as just as amazing as the rest of the line.

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Clinique tinted lip balm that lasts all day

Amazon

This top-selling lip balm has impressive reviews, with most praising the creamy texture that provides supple moisture while also adding a little color. It’s easily buildable for a bolder lip that doesn’t dry out or flake off.

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Shower steamers that can help you sleep

Amazon

Rest is one of the most important beauty secrets out there, and these shower steamers can help you get it. The eucalyptus and mint scents are essential oils that are released into the air as you wash, proven to help calm your mind and ease tension for a better night’s sleep.

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This eyeliner pencil is infused with vitamin E and caffeine

Amazon

It’s not common for you to find an eyeliner pencil that can help hydrate and wake up your eyes, which is likely why this one is going viral. Blended with vitamin E and caffeine, the creamy stick glides on smoothly, lasts all day, and has a glowy, bold color that’s hard to miss.

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Soften and smooth your lips with the viral Laneige lip sleeping mask

Amazon

This lip sleeping mask was one of the first to bring the science of overnight skincare to your lips — and it’s still holding strong as the #1 lip treatment in the U.S. It layers on hydration with vitamin C, murumuru, and shea butter, leaving your lips soft, smooth, and moisturized well into the next day.

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Use this sun care combo pack for all-day protection

Amazon

Just throw this sun care combo pack into your beach bag, and you’re ready for a vacation. The famous Sun Bum brand has got you covered all day with sunscreen, SPF lip balm, and hydrating cool-down lotion, all featuring their signature, dreamy scent that basically puts a coconut right in your hand.

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This root cover-up sprays into place

Amazon

This root cover up spray dries in 60 seconds and won’t rub off on your clothes or pillowcase. The precise nozzle lets you target exactly where you need coverage, and with tons of shades to choose from, it’s no surprise it’s earned the title of #1 root concealer in the world.

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This snail mucin repair cream restores your skin

Amazon

This repair cream is another product that took advantage of the snail mucin trend to create a remarkably effective moisturizer. The hydrating cream works with four natural ingredients to smooth wrinkles, brighten skin, and restore your natural glow.

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This skin spatula pushes out buildup

Amazon

You’ve probably seen the viral videos of this skin spatula in action — because yes, it really does push out gunk from your pores right before your eyes. The gentle vibrations help loosen buildup, so it glides out easily onto the spatula, leaving your skin clean and ready to soak up your favorite serums and moisturizers.

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You can feel the difference with this Neutrogena Hydro Boost night serum

Amazon

We can personally vouch for the hydration power of this night serum. The gel texture feels unlike anything we’ve tried before — cool, light, and instantly refreshing. Your skin drinks it right up, locking in moisture for that dewy, rested glow.

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This lip oil set that tints and plumps

Amazon

These lip oils stand out because of their deep moisture and high shine. The set addresses different issues, with one giving your pout a plump and the other focusing more on color. Plus, reviewers note that their lips stay nice and glossy for hours on end.

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This cream-to-powder eyeshadow is crease-proof

Amazon

Applying as a creamy stick and drying to a powder, this eyeshadow has reinvented how we color our lids. The #1 bestseller has a built-in smudger and a hydrating blend that stays crease-free and bold all day.

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This highlighter stick has a glass-like finish

Amazon

High shine is the name of the game with this highlighter stick, best known for its glass-like finish. It glides on easily — whether you’re wearing makeup or not — and the lightweight formula builds beautifully without creasing or dulling down.

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Use this hand soap for clean and hydrated hands

Amazon

Mrs. Meyer’s became a household name after going viral, and their hand soap remains one of the brand’s top sellers. The eco-friendly formula has a light, floral scent and a gentle, hydrating base that reviewers say leaves their hands soft and smooth after every wash.

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Reduce puffiness with this jade roller and gua sha tool

Amazon

This jade roller and gua sha tool set has earned over 41,000 five-star reviews for a reason. Made from real rose quartz, both tools glide smoothly across your skin to help depuff and tighten — without the tugging or scratching that cheaper versions tend to cause.

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Anti-chafe balm keeps a spring in your step

Amazon

This anti-chafe balm is one of those beauty essentials you don’t realize you need — until you do. It melts right into your skin to create a smooth barrier that helps prevent chafing, irritation, and redness, so you can stay comfortable (and cute) all day long.

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These microfiber hair towels fight frizz

Amazon

These microfiber hair towels come in a budget-friendly three-pack and dry hair way faster than regular towels. Reviewers love the loop-and-button design that keeps them secure, and the soft fabric cuts down on frizz by drying without the harsh friction of traditional cotton.

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This hair wax stick nourishes as it tames

Amazon

This viral hair wax stick makes it easy to smooth fly-aways and lay edges without any greasy buildup. The stick glides right on, so you can target frizz exactly where you need it. Reviewers say it lasts forever and works like a charm, even with daily use.

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This cleansing balm melts like butter

Amazon

This cleansing balm melts right into your skin, removing makeup and buildup while moisturizing like a rich shea butter. The pro-collagen blend helps soothe and calm as you massage it in, leaving behind a silky finish that makes your skin feel clean, soft, and hydrated.

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This straightening brush works fast

Amazon

This straightening brush combines a flat iron and comb into one tool, cutting your styling time in half with less heat damage. The extended bristles keep the heat off your scalp while smoothing every strand, giving all hair types a straight, sleek finish that holds up all day.

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