Dive into the enchanting world of mermaid-core makeup, where iridescent finishes, ocean-inspired hues, and a touch of fantasy rule the look. These 45 beauty finds will help you channel your inner mermaid, with everything from sparkling highlighters to seashell-inspired lip glosses—perfect for making waves this season.
Velour effortless lashes give you a fluttery look

Want fluttery eyelashes? You’re going to master the mermaid makeup look when you wear these effortless lashes from Velour. These aren’t your typical strip lashes; they are reusable for up to 25 wears. Well known for their easy application, there’s no measuring or trimming required of these lashes- just glue and go for a mermaid look.
Peripera sugar twinkle duo eye shadow stick will gave you glowing

Get that glowy mermaid look to your eyes with this Peripera sugar twinkle duo eye shadow stick. This shadow stick creates a luxurious and subtle under-eye illumination with smooth, soft shimmer. You will love that this adds a dazzling, eye-catching presence with its sparkling, vibrant glitter effect.
Tower 28 beauty beachPlease cream blush is a multitasker

Give yourself a beachy look with this Tower 28 beauty cream blush. This product is a real multitasker, perfect for use on your cheeks or lips. Avoid cakiness and harsh lines, this buildable color and luminous blush gives you a second-skin finish that is great for crafting a beachy mermaid look.
Go bold with e.l.f. liquid glitter eyeshadow

What screams mermaid more than some bold blue eyeshadow called ocean eyes? If you really want to embrace the mermaid-core look, add this e.l.f. liquid glitter eyeshadow to your cart. Get an amped up eye look with one-swipe glitter coverage with this opaque liquid eyeshadow, formulated for comfortable wear, minimal fallout, and high-impact style.
M2U NYC metallic liquid lipstick gives a fun finish

Give a fun finish to your mermaid-core makeup with this metallic liquid lipstick from M2U NYC. Infused with nourishing jojoba oil, this liquid lipstick will keep your lips soft and hydrated while delivering a flawless, color-intense metallic finish that lasts up to 17 hours.
Glow on with the ICONIC LONDON illuminator

Every mermaid needs a little bit of a glow. If you want to shine, make sure you wear this illuminator from ICONIC LONDON. Each drop of this concentrated liquid shimmer will take your highlighting to new heights. Plus, it can be added to foundation, primer, or moisturizer for a super-versatile and customizable glow.
Create a dream look with a LORAC unzipped eyeshadow palette

Create your dream mermaid-core makeup with this LORAC unzipped eyeshadow palette. This palette comes with 10 shades that are perfect for creating a customizable mermaid-inspired look. With both matte and shimmery shades, the possibilities are endless for creativity.
This NYX eye pencil gives ocean vibes

Give ocean vibes when you wear this eye pencil from NYX. This blue mechanical pencil liner is perfect for creating exciting mermaid looks. This pencil eyeliner is loaded with creamy gem-tone pigments for liner looks made easy, giving you opportunities for fun designs.
Blur imperfections with the Doll 10 TCE liquid filter

Blur, brighten, and cover with this Doll 10 TCE liquid filter. If you want flawless mermaid skin, this is an absolute must-have. This blurring filter extends the wear of makeup while also concealing redness and minimizing the appearance of pores, fine lines, and wrinkles for a perfect complexion that lasts.
Get holographic eyes with MAKI YIKA glitter liquid eyeshadow

Make your makeup look like a mermaid’s tail courtesy of the glitter liquid eyeshadow from MAKI YIKA. This metallic eyeshadow delivers a highly pigmented, lightweight, long-lasting, and sparkling finish. You can get full coverage eyes payoff with just a few simple swipes for a mermaid-core look.
Ogee sculpted face stick snatches your face

Want to get a bronzed and sculpted face that gives total mermaid vibes? You need this sculpted face stick by Ogee. This is perfect for getting those perfectly snatched cheeks and jawline. The cream contour stick utilizes green coffee oil to stimulate collagen, sal tree resin to refine the appearance of pores, and organic tapioca powder to smooth the appearance of skin and absorb excess oils.
Create a unique look with the wet ‘n’ wild liquid eyeliner

Mermaids don’t shy away from boldness. If you want to create a bold mermaid-inspired look, you’ll love this wet ‘n’ wild liquid eyeliner. This purple liner is great for those looking to unleash their wild side. The rich, fluid formula that goes on quickly and easily to give you perfectly lined eyes that last.
The Julep eyeshadow stick is long-lasting

Get long-lasting coverage and look like a mermaid all day long courtesy of this eyeshadow stick from Julep. This blue waterproof, crème-to-powder eyeshadow stick glides effortlessly across lids before drying to a crease-proof powder finish that will have you feeling bold.
Get daring lips with UNICORN SNOT liquid metal lip paint

Enjoy a daring mermaid look with this UNICORN SNOT liquid metal lip paint. This formula is made with eye-catching pigments and a hint of metallic sheen. With a bold purple color, this long-lasting lip paint is going to have you giving off serious mermaid vibes.
Glow bright with the Saie mini glowy super gel lightweight illuminator

Get a glow like a mermaid that is shining under the sun. If you want to really shimmer, you’re going to need this Saie mini glowy super gel lightweight illuminator. Wear it alone, under foundation as an illuminating and hydrating primer, or wear it over any look for super dewy skin.
This crème eyeshadow by Revlon is a great eye base

Want the perfect eyelid base to create a mermaid-core look? You’ll want to try this crème eyeshadow by Revlon. This purple eyeshadow has a cream formula that really delivers on pigmentation. This easy-to-blend, creamy shadow goes on smoothly and can be worn on its own or as the base for a more vibrant eye look.
Get hydrated lips with Kopari coconut lip glossy

Get glossy and hydrated lips that would make any mermaid jealous. This Kopari coconut lip glossy is made with a blend formula of hydrating shea butter and coconut oil to nourish your lips with the perfect amount of hydration. Providing a glossy sheen, this is great for finishing off your mermaid-core look.
Possibilities are endless with a jumbo eye pencil from NYX

Don’t settle for a boring and bland look when you really want to let your inner mermaid shine. If you’re looking for a great way to break into the mermaid-core trend, check out this jumbo eye pencil from NYX. This blendable pencil is great for endless possible makeup looks. Apply this mint shade as an eyeshadow, highlighter, or eyeliner.
NaChé ruby liquid matte lipstick is bold and beautiful

A mermaid wouldn’t shy away from a bold, beautiful red lip. This alluring deep red shade is designed to make a statement and leave a lasting impression. The NaChé ruby liquid matte lipstick features a smooth and velvety formula that glides effortlessly onto your lips, delivering intense pigmentation and a long-lasting, matte finish.
Get maximum sparkle with Stila liquid eye shadow

Every mermaid deserves a little extra sparkle. If you want to get maximum glitter payoff, you’ll need this liquid eyeshadow from Stila. This brilliant, long-wearing liquid eye shadow combines the perfect mix of pearl and glitter to create an incredibly lustrous look for that mermaid-core aesthetic.
The SHEGLAM liquid contour gives a warm glow

Get that warm mermaid glow with a liquid contour from SHEGLAM. Get a sculpted and snatched look with this highly pigmented, super blendable, and long-wearing formula. This is going to be a must-have for creating that sun-kissed look that is essential for the mermaids.
Show off with a ColourPop all amethyst shadow palette

Let your aura shine through with the ColourPop all amethyst shadow palette. This positively radiant palette includes shades of purple from lilac to amethyst to a stunning metallic opalescent with a duo chrome pinky violet finish. These purple hues are perfect for creating that mermaid-core look.
Get sheer coverage with DRMTLGY anti-aging tinted moisturizer

Get a flawless, mermaid-like sheer coverage with the DRMTLGY anti-aging tinted moisturizer. This is formulated as an all-in-one sunscreen and light coverage that minimizes the appearance of fine lines and wrinkles, and blends naturally to match every skin tone.
This duo chrome Urban Decay 24/7 glaze-on liquid eyeshadow is stunning

Stun like the scales on a mermaid’s tail with this gorgeous pink duo chrome eyeshadow. The Urban Decay 24/7 glaze-on liquid eyeshadow is perfect for creating a unique look. Enjoy up to 15 hours of vibrant, crease-free wear with this long-lasting liquid eyeshadow that stays flawless all day and night.
L’Oreal Paris voluminous mascara will make your eyes pop

Bring some ocean charm to your mermaid makeup look with the L’Oreal Paris voluminous mascara. This bold blue volume building mascara is going to make your eyes pop, no matter whether they are brown or blue. Specially formulated to resist clumping, this mascara will soften and build your lashes up to 5X their natural thickness.
Nourish with the KALOS CO tallow lip mask

Get beautifully nourished mermaid lips with the KALOS CO tallow lip mask. This lip mask is crafted with grass-fed regenerative beef tallow, Australian lanolin, and local beeswax for lasting hydration. Made with such moisturizing ingredients, this is going to be great for keeping your lips from chapping.
Bronze with the e.l.f. bronzing drops

Go full mermaid bronze with these e.l.f. bronzing drops. This bronze-in-a-bottle tinted serum gives your complexion a warm glow without the sun. The pigmented liquid formula is created with sunflower seed oil and antioxidants like Vitamin E, plus marula oil and raspberry seed oil.
Get full mermaid lashes with Lilly Lashes synthetic lashes

If you want full mermaid lashes, check out the Lilly Lashes synthetic lashes. You’ll love that these full, voluminous lashes are great for creating that mermaid-core look. These natural eyelashes flawlessly blend in with your eyelashes, adding the perfect amount of length, volume, and fullness.
This Colourpop shadow stix is great for creating dimension

Want to get a mermaid-core eye look that is full dimension? You’re going to want to add this Colourpop shadow stix to your makeup bag. This shadow stick us easy to use, ultra-pigmented, and long-lasting for seriously high-impact color. With a duo chrome color, this is great for the mermaid-core aesthetic.
The wet n wild multi-stick will be your new go-to

Mermaid-core looks don’t need to be overly complicated. If you want to craft an easy mermaid look, you’ll need this wet n wild multi-stick. This velvety, cream-to-powder formula can be applied to your eyes, cheeks, and lips to create a stunning purple mermaid look.
Create a shimmer lip with BUXOM plumping lip gloss

Get that shimmery lip look that all mermaids crave with the BUXOM plumping lip gloss. This pink lip gloss boldly plumps the appearance of lips with a tantalizing tingle in a high-shine, shimmering finish. You’re going to love this as a finishing touch for your mermaid-core looks.
Go daring with L’Oréal Paris infallible 24HR shadow

Craft a daring and bold mermaid-inspired look with this L’Oréal Paris infallible 24HR shadow. This blue shadow called endless sea is going to become one of your go-to products for creating a mermaid look that is sure to turn some heads. The luxurious powder-cream texture offers an intense, maximized color that can last up to 24 hours.
This Smashbox halo sculpt + glow face palette is an all-in-one

Want a mermaid glow without having to reach for a million different products? Get an all-in-one glow with this Smashbox halo sculpt + glow face palette. This contour, blush, and highlighter palette with four cushiony, longwearing shades that are perfect for the mermaid look.
Get pink mermaid lips with NYX fat oil lip drip

Get a pink, mermaid pout with the NYX fat oil lip drip. This lip gloss is infused with vegan squalane and rich in shine. You’ll love completing your mermaid aesthetic with this hydrating lip gloss that will deliver you up to 12 hours of both hydration and protection.
The Urban Decay 24/7 moondust glitter eyeshadow offers ethereal shine

Part of the mermaid aesthetic is looking unbelievably ethereal, and this Urban Decay 24/7 moondust glitter eyeshadow is going to give you unreal shine. This shimmer eyeshadow is renowned for its micro-fine glitter that delivers a wet-look effect and vibrant, eye-catching shine.
Get a deep bronze contour with the Charlotte Tilbury Hollywood contour wand

Get to-die-for cheekbones with this Charlotte Tilbury Hollywood contour wand. This contour wand is going to give you a deep bronze that encapsulates the mermaid aesthetic perfectly. With a sponge applicator, this makes the act of contouring simple and easy.
Enjoy a rosy glow with the SHEGLAM crystal jelly glaze stick eye shadow

Embrace the mermaid-core look of your dreams with the SHEGLAM crystal jelly glaze stick eye shadow. This eye shadow stick in a rosy gem color is great for creating a mermaid eye look that you are going to love. With a hydrating jelly texture, this is easy to use and delivers long-lasting coverage.
Treat your lips to OLIVIAUMMA ceramide liptox

Part of the mermaid look is having luscious, moisturized lips. If you want to get rid of chapped lips and trade it for hydration and glow, you’ll need this OLIVIAUMMA ceramide liptox. This hydrating lip moisturizer comes with a hint of beautiful tint and is enriched with ceramides and shea butter to nourish your lips.
Get extra pigment with CHARMACY chameleon liquid eyeliner

Something that screams mermaid-core aesthetic is duo chrome purple eyeliner. If you’re feeling bold enough to try it, you need this CHARMACY chameleon liquid eyeliner. The liner’s fine brush tip shapes the eye with a super saturated and metallic finish you’ll love.
Create your ideal look with the LORAC PRO matte & shimmer eyeshadow palette

Your dream mermaid eyes start here. If you want to create your ideal mermaid-core eye look, you need this LORAC PRO matte & shimmer eyeshadow palette. With a curated with a selection of 25 shades of both matte and shimmer, the possibilities for mermaid looks are endless.
Get a full body bronze with Wholesome Hippy body bronzer

No mermaid look is complete without an all-over bronze. Picture a mermaid sitting on the shore with a radiant glow, sun sparkling off their skin. You can achieve that beautiful shine with this body bronzer by Wholesome Hippy. This bronzer has a silky formula that glides on smoothly and seamlessly blends for a natural look. This is a perfect complement to a wide range of skin tones to enhance every complexion.
Glow crazy for the MCoBeauty highlight & glow beauty wand

Get a flawless glow like a beautiful mermaid with this highlight & glow beauty want by MCoBeauty. Infused with super fine pearl particles that reflect for an absolutely mesmerizing sparkle. This highlighter works great with every skin type and blends effortlessly with any complexion, showcasing your beautiful features.
Go natural with the florence by mills lip and cheek balm

Your lips need a little TLC for that mermaid-inspired look. This lip and cheek balm from Florence by Mills will have your lips looking full, plump, and glowing. This balm is infused with shea butter and vitamin E so your skin stays hydrated and healthy. Use this balm on your lips or your cheeks to get a natural-looking blush.
Fall in love with the Skyn Studio juicy lux hydrating lip oil

It’s time to say goodbye to those dry and flaky lips and say hello to mermaid-inspired, plump and healthy lips. This juicy lux hydrating lip oil by Skyn Studio contains shea butter for deep moisturization and to lock in hydration. Equipped with SPF 30 to shield your lips from harmful sun exposure, preventing sunburns and the drying effects of UV rays.
Get a sparkling smile with Winky Lux glimmer balm

Your lips will shimmer like the sun reflecting off the ocean waves thanks to this glimmer balm by Winky Lux. Sparkle like a radiant mermaid and turn heads everywhere you go. This lip balm merges with your skin’s pH levels to create the perfect shade of mesmerizing pink that is great for the mermaid aesthetic.