The sunset blush look is one of #BeautyTok’s most-loved trends right now, and it’s easy to see why. With soft pinks, warm corals, and a touch of golden glow, it captures the magic of golden hour right on your cheeks. To help you achieve that perfectly flushed, radiant finish, we’ve curated 44 beauty products that make mastering the look effortless. From creamy blushes to luminous highlighters, these picks are your go-to for recreating the trend everyone’s talking about.
This blush blends in seamlessly

Give off a luminous aura with this blush that creates a soft-focus finish. The luminous ingredients create a lit-from-within look, capturing light from all directions.
Get the best of both worlds with this Laura Gellar tinted lip balm

Don’t choose between hydration or color payoff! This tinted jelly lip balm offers unmatched hydration with a lightweight tinted shine. Squalane and vitamin E nourish the lips all day long while the buildable color coverage keeps you looking glam. Choose from 13 different colors.
This Dior Addict Lip Glow Color Awakening lip balm is a little everyday luxury

This Dior lip balm has been a TikTok favorite for years, and if you haven’t picked it up yet, now is the perfect time. Color Reviver technology reacts with each individual’s natural lip color, resulting in the perfect sheer hue for everyday. It offers sheer color with the comfort of a regular lip balm.
Brighten your eyes with Instant Awake

This under-eye concealer is made with hyaluronic acid and shea butter to instantly brighten the tender skin under your eyes while nourishing the skin below and giving it a natural glow.
This lip crayon with a pastel hue

Give your pout a romantic twist with this lip crayon that has a pastel finish. The smudge-proof formula is ideal for all-day wear, while the satin finish creates the perfect balance of color and comfort.
This luminizer creates a celestial sheen

Radiant skin is one step away with this luminizer that is a cult-favorite across social media. The creamy formula creates a light-catching glow, illuminating your features without any harshness.
This Urban Decay Moondust in Space Cowboy has near-perfect reviews

The Moondust Shadow in Space Cowboy is the ultimate eyeshadow. It looks amazing on top of bare lids, as a highlighter, or as a topper for any other eyeshadow look. It has sold out too many times to count because it really just is that good. The cream texture makes it easy to apply and it’s extremely buildable.
Achieve glass skin with this Glow Recipe tightening toner

This PHA + BHA toner uses Korean beauty principles and ingredients like watermelon extract, cactus water, and hyaluronic acid to lock in moisture and tighten skin. It’s made without phthalates or drying alcohols that could irritate or dry out your skin.
Transform your brows with this boosting serum

Biotin, panthenol, and a proprietary lipid compound combine in this brow-boosting serum to support natural keratin production for healthier, fuller brows. Whether you’re growing back over-tweezed brows or struggling with patchiness, you can see fuller, denser, and darker brows in as little as eight weeks!
This pressed powder blush is pigmented and rich

Thousands of customers rave about this Milani baked blush. The richly pigmented, buildable color helps to add color to features, highlighting and adding a touch of shine with a few swipes.
This highlighter set has an almost perfect score

This wet n wild set features a blendable, buildable blush and highlighter with a shimmery, metallic finish. Apply it to the high points of your face to add a bit of light.
This trio made with plant-based ingredients

Sculpt your skin to perfection with this trio that includes a bronzer, blush, and highlighter. Each beauty gem is made with botanical oils and plant extracts, delivering a blendable color that will enhance your skin.
You only need a dot of the Rare Beauty Soft Pinch Blush for a beautiful glow

This liquid blush from Rare Beauty went viral for its extreme pigment. A single dot is all you need for a flawless, flushed look. Despite the amazing color payoff, it blends out beautifully for a radiant finish. It comes in a variety of shades but our top pick for everyday is Happy.
Glow with Mymerry Kyahbeaute dewy highlighter stick

This top-rated dewy highlighter is a hidden gem in the beauty world, with a shimmery glow and buildable formula. The highlighter moisturizes as it illuminates your skin for an ethereal appearance. Use it on your cheeks or all over your body.
This glow recipe cleanser hydrates and exfoliates

This Blueberry Bounce cleanser contains hyaluronic acid to gently cleanse, hydrate, and exfoliate your skin with every use. One customer writes, “My skin looks great. No breakouts or redness.”
Plump skin with the Herbivore Skin in the Clouds set

Youthful, bouncy skin is on everyone’s skincare checklist, so get them this plumping skincare set. With a jelly cleanser, nourishing serum, and cloud-like moisturizer, their skin will feel like it’s on cloud nine.
Refresh tired eyes with this Tula hydrating and brightening under-eye stick

This hydrating under-eye treatment stick works wonders to banish puffiness and dark circles while brightening tired skin. It’s a skincare must-have for anyone chasing a fresh, well-rested look—even on their busiest days.
Make your skin glow with this serum

This Sunday Riley serum is made with vitamin C and turmeric oil to get deep into your skin and boost its natural radiance, giving you a youthful glow and more even skin tone.
Skin looks radiant with the e.l.f. Halo Glow Liquid Filter

The e.l.f. Halo Glow went viral as a dupe for another glowy booster, but we prefer this one. It’s infused with hyaluronic acid and squalane that gives skin a huge boost of moisture. It looks great on its own, but when you put foundation on top it takes skin to a whole new level of glowy.
The TikTok-approved dewy Glow Recipe serum that brightens, hydrates, and smells good

Want to achieve the dewy look in one easy step? The Glow Recipe niacinamide dew drop serum is about to be your best friend. This vegan and cruelty-free product is formulated with amino acids and vitamins C and A, and is designed to hydrate your skin and minimize the look of pores. Even better, this serum smells just like fresh, juicy watermelon.
This eyeshadow stick creates a crease-proof look

Create dimensional eye looks with this crème-to-powder product. The eyeshadow stick shimmers and shines, offering you a long-lasting, crease-proof look in dozens of colors.
This eye brightener made with cucumber extract

Dark circles are a problem of the past thanks to this eye brightener that instantly illuminates your skin. Infused with cucumber extract, this beauty gem refreshes the eye area like never before.
This K-beauty favorite uses a potent trio for radiant skin

Get coveted glass skin with this K-beauty favorite ANUA Niacinamide 10 + TXA 4 Serum. Along with niacinamide, tranexamic acid, and arbutin, it also uses ceramides and hyaluronic acid in a non-greasy formula that soothes and hydrates the skin.
This 8-in-1 serum starts correcting your complexion in a few days

Transform your skin with this resurfacing serum from medical-grade brand U Beauty. With this 8-in-1 resurfacing compound, you’ll spend less time applying serums and streamline your routine. With a single product, you’ll get powerful hydration, anti-aging, and skin repair. Use it morning and night to see results as quickly as three to six days.
The MegaGlo highligher warms your face

Warm your skin tone with this wet n wild powder. The highlighter is a buttery, buildable formula that melts onto your skin for a weightless, effortless look that elevates your makeup look.
Protect your skin from the sun with this tinted moisturizer

You can never go wrong with a high-quality tinted moisturizer, and this one protects your skin without feeling heavy or leaving a white cast. It has a slightly tinted formula you can even use as a lightweight foundation.
This lip balm with a subtle shimmer

This lip balm has a color-changing design that adapts to your unique pH. The shimmering finish adds a radiant touch, perfect for wearing during the day or at night.
These facial radiance pads can tone and brighten

These pads contain a combination of lactic and glycolic acids, which work to brighten the skin and gently exfoliate dead skin cells. They’re ideal for daily use and offer the skin an instant refresh.
Wake up to better skin with this night cream

Using naturally derived ingredients, this moisturizer from Tula works to nourish, improve skin’s firmness, and lock moisture in. It contains a fruity, fresh blend of apple and watermelon, which can also reduce the appearance of fine lines.
This brightening serum gently exfoliates

Celebrities have approved this brightening serum that uses green tea extract and vitamin C to transform your skin. It gently exfoliates and hydrates at the same time, leaving your skin smooth and radiant with each use.
This eyeshadow palette includes 16 shades

Achieve that pastel look that is the epitome of aura beauty with this eyeshadow palette. With 16 shades to choose from, you can mix and match the ethereal hues to create a magical finish.
This plumping gloss hydrates and invigorates

Customers can’t seem to get enough of e.l.f.’s lip-plumping gloss. One customer writes, “I’ve found a keeper, and I’m actually ordering a few extra to distribute in the coat pockets so that I’ll always have one with me. AWESOME!!!”
These brightening drops blend in with foundation

Add a personalized touch to your glow with these brightening drops that are packed with skincare ingredients. They blend in seamlessly with your foundation or moisturizer, promoting a subtle shimmer and radiant glow.
This powder bronzer is silky and nourishing

With over 30,000 five-star ratings, it’s easy to see that this Physician’s Formula bronzer is essential. One customer writes that “it blends like a dream and gives me the most natural sun-kissed glow.”
Glow on with the ICONIC LONDON illuminator

Every mermaid needs a little bit of a glow. If you want to shine, make sure you wear this illuminator from ICONIC LONDON. Each drop of this concentrated liquid shimmer will take your highlighting to new heights. Plus, it can be added to foundation, primer, or moisturizer for a super-versatile and customizable glow.
We’re love the texture of the Milk Makeup Jelly Tint

The Milk Makeup Cooling Jelly Tint went viral because, well, people wanted to eat it. But once they realized they couldn’t (or maybe just shouldn’t?), they loved the jelly texture that makes application a breeze. It offers sheer, light coverage that’s perfect for those no-makeup makeup days.
The Saie glowy super gel is lightweight and luminous

We’re totally here for glowy, natural makeup. The Saie Glowy Super Gel looks amazing on its own, but Vitamin C and Hyaluronic Acid give skin a boost of moisture that makes it a perfect primer for underneath foundation. You can also use it to highlight your collarbones, shoulders, or legs.
The Instant Age Rewind Eraser conceals dark circles

Smooth your skin tone and conceal blemishes and dark spots with this Maybelline concealer. The product is infused with haloxyl to leave the tinder skin under your eyes looking better than before.
This EVERYDAZE Essential C’s Konjac Jelly nourishes from within

If you want truly glowing, healthy skin, the fact is that you are going to have to nourish from within. Treat your body to the EVERYDAZE Essential C’s Konjac Jelly. This gluten-free, sugar-free, low-calorie jelly offers vitamin C support and a collagen boost to leave your skin glowing. With only ten calories, you can feel great about sucking down one of these jelly pouches in the morning.
Give your eyes a wake-up with this gel

This eye gel from Good Molecules is made with yerba mate, caffeine, acetyl tetrapeptide-5, and hyaluronic acid to firm and brighten your eyes while reducing swelling and fine lines.
Lumene Nordic-C Valo Arctic Berry Face Oil is rich in antioxidants

Your skin is going to be grateful for this antioxidant oil cocktail. Give your skin the hydration it deserves with Lumene Nordic-C Valo Arctic Berry Face Oil. With a unique, bi-phase formula that combines a blend of Nordic antioxidant-rich berries with essential fatty acids and vitamins, this nurturing antioxidant serum gives you a perfectly hydrated, radiant, and velvety smooth complexion.
Exfoliate and smooth skin with this body scrub

The Tree Hut Coco Colado sugar scrub is made with sugar to exfoliate, shea butter to soften and smooth, and natural oils like coconut and avocado to deeply soften your skin.
The blush to end all blushes

Dior’s pink blush is on recommendation lists and in makeup bags of young and old, professionals, and dilettantes alike, and there is reason to believe it’s the blush to end all blushes. Its shade might strike as too rosy at first, and yet its appeal and suitability are universal. It reacts upon application with the skin’s pH and moisture level for long-wearing custom color.